This year, The Brooklyn Museum is celebrating it's 200th Anniversary!
There will be a new branding campaign, a special Brooklyn artists exhibition, the re installation of American Arts galleries and a birthday bash that has already happened on October 5th and 6th, 2024. The new branding campaign/ new logo, new signage, a digital campaign, a new website and merchandise. Other Means, a Brooklyn-based graphic design studio collaborated with the museum's in house designers, led by Adam O'Reilly, for over a year of research and development to launch the new look. The new logo aims to communicate a bold and exciting new future for the museum.
From the museum's beginnings as Brooklyn's 1st public circulating library, to the global cultural hub the museum has become today, the Brooklyn Museum path has always been one of evolution and transformation.
Nurtured by the freethinking spirit and creative energy of Brooklyn, The Brooklyn Museum reimagines what a museum can be.
According to Anne Pasternack, Shelby White and Leon Levy director of The Brooklyn Museum “The ways that audiences are engaging with museums and expanding, we need a new brand that meets the demands of the day, honors our rich history, and brings a whole lot of energy”. “There's no better time to launch it than our 200th anniversary!”
Happy 200th Anniversary Brooklyn Museum!
Here's to 200 more years of innovation, creativity and excellence at the incredible Brooklyn Museum!
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